SERVICE / 01
MERCH COLLABS
Custom merchandise designed around your community — not just your logo.
LIMITED DROPS / EXCLUSIVE GRAPHICS / CULTURE-FIRST DESIGN
TY THE DESIGN GUY
29.7604° N / 95.3698° W
HOUSTON, TEXAS
MERCH / CULTURE / COMMUNITY
[ The merch collab ]
MERCH WITH
CULTURE.
Live printing, merch design, and merch bar experiences for brands with culture.
We turn community stories into garments, objects, and experiences people actually want to belong to.
Begin a projectSCROLL TO INDEX ↓
EST. HOUSTON / 2026
01 / POSITION
WHY WE EXIST
Live printing.
Merch design.
Merch bar experiences.
STOP TREATING MERCH LIKE AN AFTERTHOUGHT.
We help community-driven businesses create merch people actually give a damn about. Not a logo slapped on a shirt — a story people can wear, talk about, and believe in.
SERVICE / 02
MASCOT DESIGN
Give your brand a character people love and want to wear.
CUSTOM CHARACTERS / PRINT ASSETS / DIGITAL ASSETS
SERVICE / 03
LIVE MERCH BAR
Bring the experience directly to your business or event.
LIVE PRINTING / ACTIVATION / COMMUNITY MOMENTS
02 / OFFERINGS
THREE WAYS TO COLLAB
01
DESIGN-ONLY COLLABS
FROM $500
Custom mascot concept / apparel graphic / mockups / print-ready files
02
MERCH BAR EXPERIENCES
FROM $750
Live printing / merch setup / event activation / 25-piece minimum
03
FULL MERCH COLLABORATIONS
FROM $1,250
Custom graphics / product strategy / live merch bar / limited drop
04
SPONSORED MERCH ACTIVATIONS
FROM $2,500
Sponsor-funded activation / host gets the experience / community gets merch / sponsor gets attention
SPONSOR BRANDING APPEARS SUBTLY ON SIGNAGE, SLEEVE HITS, EVENT GRAPHICS, AND SOCIAL CONTENT — SPONSOR PAYS BEFORE THE FIRST SHIRT COMES OFF THE PRESS.
03 / SELECTED WORK
ARCHIVE 2024—26
DROPS WE’RE
PROUD OF.
PROJECT / 01
APPAREL CAPSULE
POINT KINGS
[Proper Preparation Prevents Poor Performance]
A hoodie capsule built around a mantra. Gothic blackletter married with a script signature, layered across a three-color drop. Designed as a uniform for people who show up prepared.
FRAME 01 / 03
PROJECT / 02
BAGEL BAR BRAND
BGL — BAGELS. GOOD LIFE.
[Spread. Stack. Repeat.]
A full merch system built around a hand-drawn script logo, a smiling bagel mascot, retro uniforms, and one simple mantra: spread the good life.
FRAME 02 / 03
PROJECT / 03
STREETWEAR CAPSULE
FLAVA GODZ — CULTIVATION
[Femme Fatale of the Garden.]
A vintage pulp cover reimagined as a back-print ringer tee. Beauty laced with poison, smoke kissed with desire, and a complete story built to live beyond the logo.
FRAME 03 / 03
04 / PROCESS
FIVE STEPS TO A DROP
STEP 01
FILL OUT THE FORM
Tell us about your business and community.
STEP 02
BUILD THE CONCEPT
We develop the story, character, and direction.
STEP 03
CREATE THE DROP
A focused collection takes shape.
STEP 04
BRING THE BAR
We set up the live merch experience.
STEP 05
BUILD COMMUNITY
People leave with something they belong to.
05 / FIELD NOTE
BGL BAR
HOUSTON, TX
“WE THOUGHT WE WERE JUST GETTING SHIRTS. WE ENDED UP WITH A WHOLE NIGHT NOBODY WANTED TO END.”
06 / FAQ
QUICK ANSWERS
01How much does it cost?+
Design Collabs start at $500. Live Merch Bar experiences start at $750. Full collaborations start at $1,250.
02Do I need to know what products I want?+
No. We’ll help curate and build the collection using custom designs tailored for your audience.
03Do you only work with coffee shops?+
No. We work with any business that values community.
04What if I only need artwork?+
That’s fine — we offer design-only collaborations.